Sustainability has become the driving force in new product development. It informs every step of the process from the new product idea, to its design, manufacture and packaging, to its ultimate use and after-life. The goal throughout is to conserve materials, prevent waste and protect the environment while delivering a worthwhile product to the consumer.
In this hands-on, highly practical course you’ll use whole-system thinking to build sustainability into a new green product. You’ll consider sustainable options for raw materials, production methods and energy sources. You’ll look for ways to create a product that’s more durable, easier to repair, recyclable or completely biodegradable , creating a cradle-to-cradle life cycle with the smallest possible carbon footprint.
You’ll conduct a full life cycle assessment to quantify and evaluate the benefits of your product idea. The resulting data will guide you in meeting challenges more creatively, demonstrating your product’s regulatory compliance and supporting future advertising claims of sustainability.
Sustainable Product Innovation is an exceptional introduction to the processes and impacts of sustainable product design. It will improve your ability to innovate, problem-solve, evaluate and advocate for designs that protect and honor our environment.
Sep 27, 2017 (6pm-8:30pm)
Oct 04, 2017 (6pm-8:30pm)
Oct 11, 2017 (6pm-8:30pm)
Oct 18, 2017 (6pm-8:30pm)
Oct 25, 2017 (6pm-8:30pm)
Click here to download a PDF program brochure including an overview, benefits, facilitator information and other program details.
Sustainable Product Innovation meets once each week for five weeks. You’ll learn the principles of sustainable product design as well as the real-world issues that arise when putting those principles to work.
Through targeted project work you’ll generate a green product idea, conduct a product life cycle assessment to evaluate and quantify its sustainability benefits, and then use the data to build an advertising platform and justify your claims. In the end you’ll have a close-up look and deeper understanding of the innovative world of sustainable product design.
Here is an outstanding learning opportunity for product designers and engineers, packaging and logistics suppliers, producers and manufacturers, and marketing and advertising professionals. If you’re considering a career with an emphasis on sustainable design, or if your organization is considering a new sustainability focus, here is the course that will point you in the right direction.
Through your active participation in this course you will be able to:
• Unleash your creativity as you generate new product possibilities
• Apply a deeper understanding of how sustainability impacts both people and the environment
• Guide your organization as it develops a more sustainable product portfolio
• Contribute significantly to a healthy local and global environment
Sustainable Product Innovation focuses on the key concepts of environmental sustainability and their application to a practical design project. You will cover:
• Idea generation and whole-systems thinking
• Green materials sourcing
• Energy consumption in manufacturing and usage
• Regulatory requirements
• Life cycle assessments
• Global environmental impact
Upon successful completion of this course you will know how to:
• Incorporate sustainability into both new and re-designed products
• Conduct life cycle assessments that measure the environmental impact of your product from cradle to cradle
• Apply decision-making strategies in a complex, real-world corporate setting
Dr. Len Sauers is the Vice President, Global Product Stewardship & Sustainability at the Procter & Gamble Company. He leads a 700-person, multi-national department which is responsible for developing and executing the company’s overall strategy for environmental sustainability, conducting human and environmental safety risk assessments for new products and technologies, and ensuring all products are in regulatory compliance. Dr. Sauers has earned advanced degrees in biology and toxicology, is a frequent lecturer at industry symposia and universities, and has published extensively on the subjects of product safety and sustainability.Show More